The brand represents the eclectic spirit and artistic sensibility of the creative founder and director, the American Tory Burch. The brand, started in 2004, immediately highlights his so recognisable style of the bohemian-chic with tunic dresses, cardigans, caftans and accessories with a feminine and trendy style which draws inspiration from the world of art, photography, and travels. It is an elegant and sophisticated luxury lifestyle, which finds its expression in graphic prints and bold colours, able to conquer the most important names of the international Jet Set.